Hi!
I’m Cyrus
Sepahbodi
Digital Marketer & Growth Leader
About me
A creative in Los Angeles, CA
Digital Marketer with a passion for building projects that create community.
I choose my clients for the impact that they create in the world. Whether it’s a product to make people’s lives better or a social platform that reaches millions in moments. Changing the way people think through writing is at the heart of who I am and what I do professionally.
Experience
Digital Marketing Consultant & Senior Copywriter
Kamu Ultra Karaoke— Contract
09/2024 – Current
- Spearheading development and execution of comprehensive multi-channel digital marketing strategies including SEO, SEM, social media, email marketing, and content strategy.
- Produced high-conversion copy for paid search and social leading to $59K increased revenue over three months.
- Developed strategy and wrote high-conversion copy for paid search that produced $418K in revenue with 24% CTR growth month over month.
- Lead content strategy and execution across all digital properties encompassing website, blog, social media, and email ensuring consistent brand messaging and engaging user experiences.
- Redesigned primary digital property and optimized SEO which lead to 27% increase in conversions from direct traffic.
- Created design and content for 20 strategic landing pages with 6.5% increased conversion rate month over month.
- Wrote high-converting ad copy for Google Ads, Facebook, Instagram, and display campaigns, driving 697 bookings in first three months.
- Developed and implemented data-driven approach to omni-channel campaigns utilizing multiple analytics platforms to track key metrics, measure campaign effectiveness, and refine strategies.
- Optimized website content, UI & UX, and customer journey to increase organic traffic by 110% in first month with 24% increased revenue from bookings.
Digital Marketing Consultant & Web Developer
Salseros LA— Contract
01/2024 – 09/2024
- Delivered expert digital marketing consultancy services, consistently achieving an average 125% increase in pre-registrations and attendees.
- Developed and optimized website and social media profiles with a focus on user experience and search engine optimization, resulting in a 170% improvement in site traffic and engagement.
- Executed targeted digital marketing campaigns across multiple platforms, consistently delivering a 35% increase in ROI for client projects.
- Successfully integrated advanced web development techniques with marketing strategies, creating responsive and high-performing website that aligned with client goals.
- Implemented SEO best practices and content strategies that significantly boosted organic search rankings, driving a 200% increase in organic traffic.
- Collaborated closely with client to thoroughly understand their business objectives, translating them into effective digital strategies that enhanced brand presence and online registrations for events.
- Integrated Google Analytics, Search Console, and 3rd party performance metrics services into existing digital infrastructure to create cohesive content and digital strategy.
- Analyzed website performance metrics using tools like Google Analytics, providing actionable insights that improved site performance and user engagement.
- Managed social media profiles and created content calendars leading to 320% increase in followers across Facebook, Instagram, and X.
- Created content to supplement digital strategy, focusing on driving a 120% increase in patron bookings for private lessons.
Digital Marketing Strategist & Head of Content
Skins Compression— Contract
09/2023 – 04/2024
- Spearheaded the development and implementation of comprehensive digital marketing strategies that significantly boosted brand visibility and engagement by 65%.
- Successfully built team of content creators, designers, and marketing specialists in the production of high-quality, audience-targeted content, resulting in a 150% increase in organic traffic.
- Leveraged advanced analytics and data-driven insights to optimize marketing campaigns, achieving a 27% reduction in customer acquisition costs.
- Effectively managed multi-channel marketing initiatives including social media, email marketing, SEO, and PPC campaigns, resulting in 80% growth in lead generation.
- Developed innovative content marketing strategies that positioned the brand as an industry thought leader, contributing to a 47% increase in repeat customer purchases.
- Developed marketing automation tools to streamline campaign management and personalization, resulting in 40% increased sales per campaign month over month.
- Conducted in-depth market research and competitor analysis to identify emerging trends and proactively adjusted strategies to maintain a competitive edge.
- Crafted SEO driven content and optimized product display pages across multiple verticals including Amazon, eBay, LinkedIn, and primary web properties.
Director, Growth & Digital Marketing Strategy
DataGoonies LLC
05/2023 – 09/2023
- Optimized email, site, and product display page copy to drive growth and increase sales for primary client by 30% month over month.
- Spearheaded development and implementation of comprehensive digital marketing strategies.
- Led cross-functional team to successfully launch and optimize multiple marketing channels, resulting in a 650% increase in website traffic and lead generation.
- Identified and implemented SEO practices, leading to 140% growth in average order value.
- Developed and executed data-driven growth initiatives, leveraging market insights and analytics to drive a 220% increase in customer acquisition and retention rates.
- Developed and executed innovative digital marketing strategies that resulted in a 25% increase in online conversions and a 30% growth in revenue within the first month.
- Led a team of digital marketing specialists, overseeing their performance and providing guidance to optimize online campaigns, resulting in a 15% improvement in click-through rates and a 20% increase in social media engagement.
- Implemented data-driven analytics and measurement tools to track key performance indicators, enabling data-informed decision-making and identifying opportunities for optimization, resulting in a
40% reduction in customer acquisition costs. - Collaborated with cross-functional teams, including UX designers and developers, to enhance website functionality and user experience, leading to a 480% improvement in average session duration.
Digital Strategist & Team Lead
SummaForte
08/2022 – May 2023
- Conducted interviews and built out a digital marketing department of 8 team members.
- Led cross-functional team in the development and execution of omnichannel digital marketing campaigns targeting customers in the sports and fitness industry.
- Trained and mentored team members in digital marketing tactics and industry best practices.
- Developed and presented comprehensive bi-monthly marketing performance reports and analyses to executive team, highlighting key insights and recommendations for future campaigns & growth.
- Led and scaled performance for key strategic growth across Ecommerce property, customer relationship management (CRM) platforms, social media channels, and search engine marketing (SEM) properties.
- Developed content strategy that resulted in increased Ecommerce property traffic by 150-200% month over month.
- Utilized data analysis and industry best practices to drive omnichannel marketing campaigns to generate $32K in sales over the course of two quarters.
- Created content strategy and developed 40+ articles that gained 51K impressions with an average CTR of 4.6%
Director of Digital Marketing & Growth
Hyhr Inc.
07/2021 – April 2023
- Oversaw building of digital infrastructure from strategy to execution—with a focus on standup of E-commerce channels, customer relationship management (CRM), social media channels, search engine marketing (SEM), and custom full-stack affiliate software (SaaS).
- Acted as primary B2B & D2C facing point person for company accounts and customers, responsible for developing rapport, trust, and representing brand values.
- Developed content strategy, built digital education channels, and drove consumer traffic to Ecommerce properties.
- Oversaw the creation of 42 consumer-facing education articles that gained 2.5K in direct traffic quarterly to Ecommerce properties.
- Executed omnichannel marketing initiatives that generated $4K in quarterly sales.
- Conducted search engine optimization and deployed content to generate 45K+ impressions month over month growth.
- Scaled brand Ecommerce email campaigns to increase revenue by $1.5K month over month.
- Established bi-monthly analysis and delivery of marketing reports on KPIs to track brand growth and adjust digital strategy as needed.
- Managed a 5-person team to execute consumer-facing digital initiatives in support of MVP launch.
Copywriter
CannaCraft Inc.
08/2020 – 09/2021
- Increased sight traffic by 111K UVM since October 2020.
- Garnered over 116K+ verified impressions due to SEO content development.
- B2C advertising: created advertising collateral for print & digital.
- B2B copy- wholesale partners and affiliate partners.
- D2C email copy- dedicated consumer email campaigns.
- SEO strategy: research and implementation across digital properties to support E-commerce sales.
- Built and optimized on-page SEO across all digital properties to support site traffic and drive E-commerce.
- Worked to create multiple UI/UX landing pages in support of enterprise marketing campaigns.
- Supported and developed content for several product launches.
- Worked as brand manager for hemp topicals product line.
- Developed wireframes, UI/UX for 2 brands under company umbrella.
- Created print & digital compendiums with product, company, and industry education.
- Supported PR and social media efforts through campaign copy, social copy, and editorial pieces.
Lead Copywriter & Web Developer
Papa & Barkely
02/2019 – 03/2021
- Increase sight traffic from 12k to 40k monthly unique visits over the course of 2019-2020
- Garnered over 13+ million verified impressions due to SEO content development.
- Increased sight traffic by 1.5+ million UVM since January 2019.
- Created Google Ad campaigns with consistent CTR of over 9%.
- B2C advertising: created 100+ pieces of advertising collateral including print, digital, social, and video
- B2B & D2C email copy- wrote copy for dedicated consumer email campaigns (CTR 12-27%)
- SEO strategy: research and implementation across digital properties
- Wrote over 140 SEO driven blog posts to support E-commerce sales.
- Created multiple published Op-Eds in industry magazines and digital publications including thought leadership.
- Developed and implemented several omni-channel marketing campaigns which reach over 5+ million users.
- Worked in coordination with graphic designers to create 20+ UI/UX landing pages
- Created 2 print & 2 digital E-books with product & industry education.
Copy Editor
Snapchat
10/2018 – 01/2019
- Produce copy for Our Stories segment of application with high click-through rate and over 1M+ unique views & 4M+ views daily
- Collaborate with the content team to produce material aligned with the company’s brand identity & voice
- Consistently write headlines & advanced copy for daily stories
- Develop content, engage in copy ideation and quality control for 4 separate content departments.
Lead Copywriter & SEO Specialist
EchoTech Group
10/2015 – 06/2017
- Wrote newsletters, press releases, and PR articles
- Created content for social media
- Created Corporate blogs for multiple clients & wrote articles to increase readership
- Created marketing materials for enterprise level businesses
- Created website copy, advertisement copy, technical writing, content development & ideation, SEO auditing









I Believe in the Brands I Work With
Here’s just a few!
Education & Expertise
Skills & Expertise
Team Leadership
Corporate & Digital Strategy
SEO & SEM
B2B & D2C Copy
Omni-channel Performance Marketing
Web & Graphic Design
Content Strategy & Development
E-commerce Strategy
UI/UX Design
Paid & Programatic Advertising
Print & Digital Collateral
Full Stack Web Development
University California Los Angeles
Full Stack Web Development (MERN)
Completion of full stack curriculum focusing on JavaScript, HTML, CSS, jQuery, Bootstrap, Node.js, MySQL, MongoDB, Express.js, and React.js
California State University Northridge
BA Enlgish & Creative Writing
Graduated with BA in English with focus on narrative writing and verse. Competed at CUPSI on Slam Poetry Team 2012.
Interested In Seeing MY Work?
Let’s Work Together
Cyrussepahbodi@gmail.com